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Our local team of professionals don't just sell vacations, we live and breath this area making us the perfect group to sell your investment property. When guests call and ask specific questions about which way the sun sets on the private pool, we are right there able to describe to them in detail the many colors they can expect from that sunset. Each of our departments is managed by a professional dedicated to that particular area, unlike other management companies were team members are spread thin or never given the chance to truly invest in any one department, our team is considered experts in their particular fields.

Larry Starr, President

Larry Starr, RVA founder and President, has been serving the area’s vacation rental and real estate needs since 1989. A visionary at heart, Larry has influenced the travel market throughout the Sarasota area fostering positive growth and potential to our piece of paradise. Larry also serves as the CEO of locally-based SVN Commercial Advisory Group and he is a Past-President of the Visit Sarasota County Board of Directors.

Jesse Cook, Vice President of Operations

Jesse began his journey with RVA as a Resort Manager, and has since grown in capacity to Director of Operations and later Vice President of Operations. With over 40 years of experience in management services both in private and public sectors, over 15 of those at RVA, Jesse’s dedication to RVA and its mission is a cornerstone to our team.

Lauri Slade, Director of Operations

Lauri began with RVA in 2004 within our rental environment, and has since moved into larger capacities of Operations Manager and most recently Director of Operations. A natural leader, Lauri oversees the housekeeping, maintenance and guest service functions of our Operations and it is through her Management Team and dedicated drive that Lauri and her team are able to keep our company running smoothly.

Wendy Collins, Accounting Manager

One of the few that have journeyed since the beginning, Wendy first started with RVA back in 1989 and has helped to form and shape the company into what we are today. A resident of the island of Longboat Key, Wendy’s loyalty and knowledge of the company and area has served as a role model to our variety of team members over the years. Wendy’s team oversees all financial and accounting aspects.

Jeff Merckle, Revenue Manager

Bringing over 25 years of experience in Revenue Management and rental capacities, 15 of which served with RVA, Jeff has carved a corner as a local expert in the field. He was the recipient of the coveted Guest Service Excellence Award in Management compliments of Visit Sarasota County, and has served local tourism bureaus in various volunteer efforts.

Jana Troyer, Marketing Manager

Jana first began her journey with RVA in 2005 as the web developer. Her years of demographic and market knowledge brings a creativity and professionalism to our brand. Jana has served in various capacities with Visit Sarasota County and as the Chairman of the Marketing Committee for the Longboat Key Chamber of Commerce. Her family enjoys volunteering with several local non-profits and spending their time doing any water-based activity. Jana oversees all advertising and brand-related aspects of our company.

Hunter Stone, Community Association Manager

Hunter, a Licensed Community Association Manager brings a parofessional level of direction and leadership to many local community associations. With an extensive background in customer-service and project management capacities - Hunter has the ability to approach many community association tasks with a big picture mindset bringing his past expertise and current organizational skills together to be a solid representation for the collective groups that he serves. A native of Tennessee, Hunter and his family have easily transitioned into making Florida their home. In his spare time, Hunter enjoys golfing, gardening, entertaining and home improvement projects.

Cheryl Hindle, Cedars Tennis Resort & Club Manager

Like many of our team, Cheryl also evolved within her responsibilites at RVA. Her most recent appointment of Club Manager at our Cedars East community makes her responsible for all areas of the Club.  A true team player, Cheryl wears many hats from coordinating Tennis Pros, to overseeing rental activity and organizing community Club events. She's even been known on the island to mix a few drinks at the community Tiki Bar.